Social Media App "Tomoii"

New graduate and young salarymen need to develop a habit of play
to increase joy and happiness by disrupting their stressful, restrictive work loop
through Tomoii, our social media app

Background

For stress release, young salarymen need to something playful without thinking about anything or connect other people who you can talk to without worry or who can solve problem. However, working culture makes employee feel their behavior is restrict to connect other people and be playful.

About "Tomoii"

We prototyped a service called "Tomoii" that creates more playfully delightful experiences to disrupt work and it supports the habit of creating a good physical/mental/social health through playful interaction. Based on the user's health, mood, preferences, schedule, and relationship data, "Tomoii" recommends actions from the perspective of "Physical / Mental / Social Health"


Login page	Greeting	Switch into the AR screen. The original character "Tomoii" appeared and it asked user's condition	It recommends actions which improve "Physical / Mental / Social Health".	For example, it recommends small exercises, places to improve their moods or to meet close people.

Greeting

Switch into the AR screen. The original character "Tomoii" appeared and it asked user's condition

It recommends actions which improve "Physical / Mental / Social Health".

For example, it recommends small exercises, places to improve their moods or to meet close people.

My Role

Being the primary liason between the team members and the big Japanese partner companies
In charge of the “Emphathy” step in design thinking
Come up with the concept idea during the ideation process
Create the visual design of the prototype
Make plan for the presentations of the prototype

Tools

KMD-Stanford Joint Program

Through the 7 weeks program, we deepened the connection between Stanford University and KMD. Also we gained the experience in working in a global environment and learn design thinking. By following design thiking step, we designed the product or service for the future. At first, KMD students stayed in San Francisco for two weeks, worked online for three weeks, and finally Stanford students stayed in Japan for two weeks. The final presentation was highly praised by the professors of Stanford University and KMD and was recommended to actually launch as a business.

Process


Emphathize: We interviewed a total of 18 people to find our theme/understand the needs of target users/get hints to ideate the solution	Define: Difine our "Point of View" and "How might we" and Ideate the solution	Prototype: Prototyped our idea and tested it to target users

Emphathize: We interviewed a total of 18 people to find our theme/understand the needs of target users/get hints to ideate the solution

Define: Difine our "Point of View" and "How might we" and Ideate the solution

Prototype: Prototyped our idea and tested it to target users